American Tire Distributors (ATD), one of the largest independent suppliers in the replacement tire industry, today announced the launch of the all-new Hercules Terra Trac A/T, the most capable all-terrain tire in the history of the Hercules brand.

Proudly made in the USA and designed for today's truck, CUV and SUV drivers, the new Terra Trac A/T delivers confident on- and off-road performance while maintaining the comfort, durability, and reliability consumers demand across any terrain. The launch represents ATD's continued investment in its proprietary brands portfolio and reinforces the company's commitment to delivering innovative products that help dealers compete and grow.

"The Terra Trac A/T is an important milestone for the Hercules brand and a reflection of our ongoing investment in proprietary brands," said Keith Calcagno, Chief Strategy Officer, Proprietary Brands. "This tire was developed to meet the growing demand for all-terrain performance while providing the quality and capability our customers expect."

The Hercules Terra Trac A/T features:

  • U.S.-based manufacturing
  • Aggressive shoulder lugs designed to enhance off-road traction
  • Interlocking tread blocks engineered for stability and handling
  • Full-depth siping to support traction throughout the life of the tire
  • Three-Peak Mountain Snowflake (3PMSF) certification for severe snow performance

Built to perform across a wide range of driving conditions, the Terra Trac A/T is engineered to help drivers confidently navigate highways, job sites, trails, and changing weather conditions without sacrificing everyday drivability. As demand for all-terrain tires continues to expand, the Terra Trac A/T provides dealers with another compelling option to meet the needs of truck, CUV, and SUV owners seeking capability, reliability, and durability.

The Hercules Terra Trac A/T is available through ATD distribution centers nationwide now.