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Award winning tire technology

A leader in tire technology for cars, trucks, SUVs, and crossovers.

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2017 Tire Technology of the Year
Advanced 4D Nano Design Technology
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2017 Tire Technology of the Year
Advanced 4D Nano Design Technology
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A driving force in innovation and technology

Falken Tires, a leader in high performance tire technology for cars, trucks, SUVs and crossovers, has built a reputation for high-quality, high-value products. Falken Tires has grown to become a flagship brand that focuses on Ultra High Performance tires, as well as Light Truck, Commercial, Medium Truck, and Bus Radial tires.

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WILDPEAK A/T3W

Engineered for adventure, any time and in any weather. This tire delivers aggressive off-road ability and rugged terrain driving without compromise on pavement. With an optimized tread design and silica tread compound, this tire excels in wear, winter, and wet performance. Full-depth sipes and grooves maintain consistent performance and appearance.

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SINCERA SN250 A/S

Designed for class-leading durability, all-season performance, and ride comfort, this tire delivers. Using Falken’s proprietary Dynamic Range Technology (DRT), you’ll enjoy maximum grip at a wider range of operating temperatures for exceptional dry and wet traction. You’ll also enjoy reduced tire noise for a quiet ride.

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WILDPEAK A/T TRAIL

Enjoy rugged off-road capability without compromise on the open road. Engineered to match the characteristics of modern crossovers, the A/T TRAIL strikes the balance between off-road traction and all-weather performance. Durable 2-ply polyester construction and upper sidewall features protect the tire from off-road terrain.

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WILDPEAK A/T3W

Engineered for adventure, any time and in any weather. This tire delivers aggressive off-road ability and rugged terrain driving without compromise on pavement. With an optimized tread design and silica tread compound, this tire excels in wear, winter, and wet performance. Full-depth sipes and grooves maintain consistent performance and appearance.

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SINCERA SN250 A/S

Designed for class-leading durability, all-season performance, and ride comfort, this tire delivers. Using Falken’s proprietary Dynamic Range Technology (DRT), you’ll enjoy maximum grip at a wider range of operating temperatures for exceptional dry and wet traction. You’ll also enjoy reduced tire noise for a quiet ride.

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WILDPEAK A/T TRAIL

Enjoy rugged off-road capability without compromise on the open road. Engineered to match the characteristics of modern crossovers, the A/T TRAIL strikes the balance between off-road traction and all-weather performance. Durable 2-ply polyester construction and upper sidewall features protect the tire from off-road terrain.

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Get rewards

Programs and promotions

Falken FANATIC Associate Dealer Program

Accelerate your profitability with the fastest growing associate dealer program in the industry. Learn more about the FANATIC Associate Dealer Program.

ATD Partner Program

Sign up for a manufacturer program with ATD as the primary distributor and earn quarterly payout eligibility. More rewards. More opportunities. 
More simplicity.