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DEI
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DEI
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DEI

Diversity, Equity, and Inclusion

Gaining ground every day

At ATD, we believe it’s our responsibility to create a culture of diversity, equity, and inclusion so every associate can bring their authentic selves to work.

Diversity, Equity, and Inclusion

Gaining ground every day

At ATD, we believe it’s our responsibility to create a culture of diversity, equity, and inclusion so every associate can bring their authentic selves to work.

Why ATD

Proven in the industry for 87 years

Our scale, coupled with our investments in leading technology and logistics distribution systems, allows us to provide the broadest assortment of tires, wheels, and shop supplies with same or next-day delivery for our customers.

Why ATD

Proven in the industry for 87 years

Our scale, coupled with our investments in leading technology and logistics distribution systems, allows us to provide the broadest assortment of tires, wheels, and shop supplies with same or next-day delivery for our customers.

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Reaching our goals

Driven by our commitment 

At ATD, our associates know they are included, welcome, and supported, with access to the resources they need to grow and thrive regardless of identity, origin, or difference in circumstances. We promote and sustain diversity, belonging, and we make sure that everyone is heard.

People Community

Increasing diversity

General Star

Greater equity

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The power of inclusion

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We thread our purpose, vision, and values throughout our actions and
our work every day.

So, what does that look like?

INCLUSION & BELONGING
INCLUSION & BELONGING

We thread our purpose, vision, and values throughout our actions and
our work every day.

So, what does that look like?

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Trends

Signs of our commitment

People Community

Hiring 

Attention to diversity, with real growth in new hires from under-represented groups 

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Celebrations 

Monthly programming that raises awareness of cultural observations and celebrations 

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Social platforms

Consistently highlighting associate stories that show how we’re more alike than different   

General Show

Education 

We offer quarterly diversity training

    2024 Company of the Year
    Automotive & Transport Equipment – Large
    2024 Stevie Awards for Sales & Customer Service
    Sales Support Team of the Year
    2024 Best and Brightest in the Nation
    2024 Best and Brightest Companies to Work For in the Nation
    2024 Company of the Year
    Automotive & Transport Equipment – Large
    2024 Stevie Awards for Sales & Customer Service
    Sales Support Team of the Year
    2024 Best and Brightest in the Nation
    2024 Best and Brightest Companies to Work For in the Nation
    #1 Tire Brand

    Recognized for Customer Satisfaction, Performance, Durability, Technology and Innovation

    GM Supplier of the Year
    Dow Jones Sustainability Indices
    2022 J.D. Power Customer Service
    Top ranking in the truck/utility segment
    2017 Tire Technology of the Year
    Advanced 4D Nano Design Technology
    2022 Sustainability Award
    Gold Class
    2023 J.D. Power Ranking
    #1 In Original Equipment Tire, Customer Satisfaction, for two years in a row
    2022 G-Mark Good Design Award
    AT52 recognized for performance and durability
    2020 IDEA Award
    Groundbreaking airless and hybrid tires design
    2019 North America Good Design Award
    Multiple products recognized for innovative design
    iF Design Awards 2023
    Roadian HTX 2 wins main award in product design category
    SEMA Best New Product
    Four-time winner
    Sustainalytics Award Recipient
    Morningstar company rated
    2021 Green Supply Chain Award
    by supply & demand chain executive
    Best & Brightest Award
    Best & Brightest Companies to Work For 2022
    2021 Gold Stevie Winner
    Transportation Company of the year
    2021 Bronze Stevie Winner
    Most Innovative Company of the Year
    Board Meeting
    March 14th, 2024
    Earnings Call
    Month Day, Year
    Contact Us
    investorrelations@atd.com
    Clean, wipe clean & clean tread.
    Before tucking your winter tires away, give them a thorough cleaning. Use a gentle detergent and water to wash away any dirt, salt, or grime accumulated during the winter months. DON'T FORGET: Ensure the treads are free from debris.
    Mark tires with placement.
    To simplify tire rotation during the next seasonal change, mark each tire with its placement on the vehicle. This small step ensures you mount them correctly, optimizing their performance and lifespan.
    Clean your wheels.
    If storing your tires together with the wheels, don't forget to clean the wheels as well. Use a mild cleaner and a soft brush to remove any brake dust or residue. Allow the wheels to dry completely before storing them to prevent the formation of mold or corrosion.
    Board Meeting
    June 6th, 2024
    Earnings Call
    June 13th, 2024
    Board Meeting
    October 10th, 2024
    Board Meeting
    December 3rd, 2024
    2024 Company of the Year
    Automotive & Transport Equipment – Large
    2024 Artificial Intelligence
    Machine Learning Solution
    2024 Achievement
    Product Innovation
    2024 Achievement
    Sales or Revenue Generation
    2024 Achievement
    in Human Resources
    2024 Stevie Awards for Sales & Customer Service
    Sales Support Team of the Year
    2024 Environment+Energy Leader Awards
    Software Implementation
    2024 Best and Brightest in the Nation
    2024 Best and Brightest Companies to Work For in the Nation
    Clean, wipe clean & clean tread.
    Before tucking your summer tires away, give them a thorough cleaning. Use a gentle detergent and water to wash away any dirt, salt, or grime accumulated during the summer months. DON'T FORGET: Ensure the treads are free from debris.
    Mark tires with placement.
    To simplify tire rotation during the next seasonal change, mark each tire with its placement on the vehicle. This small step ensures you mount them correctly, optimizing their performance and lifespan.
    Clean your wheels.
    If storing your tires together with the wheels, don't forget to clean the wheels as well. Use a mild cleaner and a soft brush to remove any brake dust or residue. Allow the wheels to dry completely before storing them to prevent the formation of mold or corrosion.
    2024 HR Executive of the Year
    TITAN Business Awards
    Best Workplace of the Year 2024
    TITAN Business Award
    #1 Tire Brand

    Recognized for Customer Satisfaction, Performance, Durability, Technology and Innovation

    GM Supplier of the Year
    Dow Jones Sustainability Indices
    2022 J.D. Power Customer Service
    Top ranking in the truck/utility segment
    2017 Tire Technology of the Year
    Advanced 4D Nano Design Technology
    2022 Sustainability Award
    Gold Class
    2023 J.D. Power Ranking
    #1 In Original Equipment Tire, Customer Satisfaction, for two years in a row
    2022 G-Mark Good Design Award
    AT52 recognized for performance and durability
    2020 IDEA Award
    Groundbreaking airless and hybrid tires design
    2019 North America Good Design Award
    Multiple products recognized for innovative design
    iF Design Awards 2023
    Roadian HTX 2 wins main award in product design category
    SEMA Best New Product
    Four-time winner
    Sustainalytics Award Recipient
    Morningstar company rated
    2021 Green Supply Chain Award
    by supply & demand chain executive
    Best & Brightest Award
    Best & Brightest Companies to Work For 2022
    2021 Gold Stevie Winner
    Transportation Company of the year
    2021 Bronze Stevie Winner
    Most Innovative Company of the Year
    Board Meeting
    March 14th, 2024
    Earnings Call
    Month Day, Year
    Contact Us
    investorrelations@atd.com
    Clean, wipe clean & clean tread.
    Before tucking your winter tires away, give them a thorough cleaning. Use a gentle detergent and water to wash away any dirt, salt, or grime accumulated during the winter months. DON'T FORGET: Ensure the treads are free from debris.
    Mark tires with placement.
    To simplify tire rotation during the next seasonal change, mark each tire with its placement on the vehicle. This small step ensures you mount them correctly, optimizing their performance and lifespan.
    Clean your wheels.
    If storing your tires together with the wheels, don't forget to clean the wheels as well. Use a mild cleaner and a soft brush to remove any brake dust or residue. Allow the wheels to dry completely before storing them to prevent the formation of mold or corrosion.
    Board Meeting
    June 6th, 2024
    Earnings Call
    June 13th, 2024
    Board Meeting
    October 10th, 2024
    Board Meeting
    December 3rd, 2024
    2024 Company of the Year
    Automotive & Transport Equipment – Large
    2024 Artificial Intelligence
    Machine Learning Solution
    2024 Achievement
    Product Innovation
    2024 Achievement
    Sales or Revenue Generation
    2024 Achievement
    in Human Resources
    2024 Stevie Awards for Sales & Customer Service
    Sales Support Team of the Year
    2024 Environment+Energy Leader Awards
    Software Implementation
    2024 Best and Brightest in the Nation
    2024 Best and Brightest Companies to Work For in the Nation
    Clean, wipe clean & clean tread.
    Before tucking your summer tires away, give them a thorough cleaning. Use a gentle detergent and water to wash away any dirt, salt, or grime accumulated during the summer months. DON'T FORGET: Ensure the treads are free from debris.
    Mark tires with placement.
    To simplify tire rotation during the next seasonal change, mark each tire with its placement on the vehicle. This small step ensures you mount them correctly, optimizing their performance and lifespan.
    Clean your wheels.
    If storing your tires together with the wheels, don't forget to clean the wheels as well. Use a mild cleaner and a soft brush to remove any brake dust or residue. Allow the wheels to dry completely before storing them to prevent the formation of mold or corrosion.
    2024 HR Executive of the Year
    TITAN Business Awards
    Best Workplace of the Year 2024
    TITAN Business Award
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    Putting people first

    How a focus on inclusion benefits us all

    When all associates participate in development opportunities, people know they can speak their minds. When different voices get equal airtime, companies thrive. When we bring our full selves and full energy to work, we see increased innovation and unlock endless potential.

    Looking Ahead
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    Moving forward

    The next stretch of road

    We are moving toward even more progress that underscores and 
    celebrates the benefits of diversity, equity, and inclusion. 

    A wider lens

    Recruiting outreach

    We’ve increased our recruiting outreach to Everyday Heroes (active military, veterans, and first responders) to fill logistics and leadership roles.  

    Commitment to Disaster Response

    American Red Cross

    We’re committed to expanding the support of disaster response for communities across the country. We became an official partner of the American Red Cross Disaster Responder Program and deepened our commitment to those in need by leveraging its resources to provide critical support. 

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    You belong here

    Bring your full self to work

    Learn how to join our increasingly diverse team as part of a workplace committed to equity and inclusion.